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Who buys company data for AI: buyers, aggregators and brokers

Four kinds of program pay for company operational data: buyers that use it for their own AI work, aggregators that pay you and license it on to AI labs, brokers that introduce you to buyers, and closure marketplaces that handle the assets of closing companies. The kind tells you more than the brand does, because it decides who signs with you, who pays you and who ends up with a copy of your data.

By Denys · Updated · 5 min read

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What are the four kinds of program?

Programs that pay for company data describe themselves in different words: partnerships, licensing, data assets. We sort them by what they do with the data and who pays whom, because that is what changes your position. These are the four kinds we use in the buyer comparison.

Kind What it does Who pays the company
Buyer Licenses data for its own AI training and evaluation work The buyer
Aggregator Pays the company, then licenses the data on to AI labs The aggregator
Broker Introduces companies to buyers for a fee The buyer, directly
Closure marketplace Finds licensees or purchasers for the assets of closing companies, data included Proceeds pass through the marketplace

Buyers sign with you, pay you and use the data for their own work. Aggregators also pay you, but their business is licensing your data on to AI labs, and their structures differ: Endless Data agrees a fixed sum, Polyshares pays a single agreed amount and Turing pays a share of each license. Brokers never pay you; the buyer they introduce does. SellData.ai works the same way: we introduce companies to buyers, and the buyer pays you. Closure marketplaces such as SimpleClosure AssetHub focus on closing companies and can arrange a license or an outright sale.

Which programs pay for company data today?

These are the programs we track as of November 9, 2026. Each line is ours and stays within what the program publishes; program pages have every field with sources.

Program Kind In one line
micro1 Aggregator Company Data Partnerships program for established companies, licensing to labs and enterprises in the US and allied countries, with a separate track for companies that are no longer operating
Handshake AI Buyer Data Partnerships program for AI training and evaluation, separate from its Fellowship expert program
Mercor Aggregator Connects to company tools, de-identifies the data and licenses it to frontier AI labs
Scale AI Aggregator De-identifies operational records inside the company’s own environment and turns them into training data for AI companies, as an ongoing partnership
Polyshares Aggregator Licenses the operational record of operating companies, de-identifies it through a PII partner and offers it to AI buyers through its own portal
Endless Data Aggregator Pays operating companies a fixed sum and licenses the records to AI labs it names as micro1, Mercor and Handshake
Mode Aggregator Buys an agreed copy of company operating records for businesses and nonprofits, de-identifies it and resells it for AI research and training
Nyne AI Aggregator Licenses company operational data, de-identifies it and delivers it to frontier AI labs under confidentiality, alongside an expert network
Turing (Project Lazarus) Aggregator Prepares a company record from exports, licenses it to buyers and pays the company a share of each license
SimpleClosure AssetHub Closure marketplace Licenses source code and workspace data, or arranges an outright sale, for closing and operating companies

Where does your data end up with each kind?

The kind decides who holds a copy after the deal. That matters more than the headline number, because once a model has been trained on a copy, deleting the copy does not undo the training.

Kind You sign with Who ends up with a copy
Buyer The buyer The buyer, plus any third parties its agreement allows
Aggregator The aggregator The aggregator and its customers, which can be several AI labs
Broker The buyer the broker introduces The buyer you choose; the broker holds no data
Closure marketplace Set in each deal The licensee or purchaser you approve

Buyer. Handshake AI says use is restricted by contract to AI model training and evaluation (source). Being a buyer does not by itself mean the data stays with the buyer, so read the sharing and resale clauses.

Aggregator. Licensing on to others is the business model. micro1 says data is licensed to labs and enterprises in the US and allied countries, that personal and identifying information is removed or transformed before sharing with third parties, and that its contract commits it not to resell until the data is anonymized (source). Mercor says no AI lab buyer or third-party vendor sees your raw data; the de-identified version is what reaches labs (source). Turing pays you from each license, so a revenue share rewards more licensees, which also means more copies (source). Polyshares says its licenses are exclusive by default unless agreed otherwise (source); Endless Data says its licenses are non-exclusive (source). Endless Data names micro1, Mercor and Handshake as the labs it licenses to, so the same records can pass through more than one program on this list. Its buyer terms also let its customers keep models trained during the term after the data is deleted (source).

Broker. A broker sits outside the data flow. Your data ends up with whichever buyer you sign with, under that buyer’s terms.

Closure marketplace. SimpleClosure says assets reach buyers only with the owner’s approval, and that it handles matching, documentation and distribution of proceeds (source). It offers a license, where you keep the assets, or an outright sale, where you do not.

How can you tell them apart?

Labels on websites are not a reliable guide. A quick test: if the party pays you itself, it is a buyer or an aggregator, and the next question is whether it licenses your data on to others. If it never touches the money, it is a broker or advisor, and the next question is who pays it.

Questions worth asking any program or intermediary:

Question Why it matters
Who pays us, and on what trigger? Payment on signing, delivery and acceptance are different promises
Who else will receive a copy, now or later? Tells you whether you are dealing with a buyer or an aggregator
Do you take any part of our price? Success fees and buyer-side fees change what you net
Are you paid by the programs you recommend? Any advisor should answer this in writing

Where should you start?

Start with fit, not with the kind. Our value check compares your headcount, history, tools and status with each program’s published criteria, and the buyer comparison shows them all in one place. For two programs side by side, see Mercor vs micro1; if the company is closing, see licensing data from a closed startup. For the full deal process, read how licensing company data to AI works.

Questions

Is an aggregator worse than a buyer?

Not by itself. An aggregator licenses your de-identified data to other companies by design, so more parties end up with a copy. Some companies accept that for the price or the support with preparation. What matters is that you know it before you sign and that the scope and exclusions are in writing.

Can we license the same data to more than one program?

Only if your licenses are non-exclusive. Endless Data and Turing Project Lazarus publish non-exclusive licenses, with Turing licensing the record alone for the first 90 days. Polyshares says its licenses are exclusive by default. micro1, Mercor, Handshake AI and SimpleClosure do not publish their exclusivity terms, so ask in writing.

What is your company’s work worth?

Check your data

Last updated

Sources

  1. micro1 Company Data Partnerships
  2. Handshake AI Data Partnerships
  3. Mercor Data
  4. Scale AI Data Partnerships
  5. Polyshares data handling
  6. Mode company data partnerships
  7. Nyne AI data partnerships
  8. Endless Data
  9. Endless Data terms
  10. Turing Project Lazarus, how it works
  11. SimpleClosure AssetHub